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October 20, 2003

Foster Parents Plan awards Delvinia Online Acquisitions Campaign FY’04

Foster Parents Plan has awarded Delvinia its online acquisition campaign for fiscal 2004. Delvinia will work with Foster Parents Plan (www.fosterparentsplan.ca) and their advertising agency Allard-Johnson (www.allard-johnson.com) to help drive online sponsorship. The campaign will include a holiday e-card, interactive ads and search engine promotion. In addition, Delvinia is working with large online brands to develop corporate partnerships that will benefit both Foster Parents Plan and the online partner. “We are very excited to be once again working with FPP”, says Steve Mast, VP, Managing Director Interactive Marketing. “FPP has allowed us to push the envelope with innovated creative which has produced solid results.” The campaign will start to roll out in November 2003 and continue to February 2004.

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